Cleartrip Case Study
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SEO Renaissance: Cleartrip's Strategic Revival in the Online Travel Market
The Challenges
Cleartrip faced a decline in rankings and organic traffic due to intense competition from both established players and new entrants.


Our Approach
Adviseoptimization developed a comprehensive SEO strategy, including keyword research, competitor analysis, technical SEO fixes, and refined content strategies. This approach helped Cleartrip regain market leadership and set a new industry benchmark. In addition, we launched targeted promotional campaigns during peak travel seasons, focusing on maximizing visibility among users seeking travel services, positioning Cleartrip as a go-to platform.
Process & Steps Taken by Adviseoptimization:
- Conducted detailed keyword and competitor analysis.
- Resolved technical SEO issues, including fixing broken links and improving page speed.
- Developed a new content strategy with impactful link-building initiatives.
- Monitored SEO performance and adjusted strategies as needed.
- Enhanced the user experience to improve engagement and conversion rates.


The Outcome
With Adviseoptimization’s strategic SEO interventions, Cleartrip regained its market leadership, achieving sustained growth in organic traffic and improved market positioning.